What challenges do streaming services face from bot-driven fraud, and how can they mitigate these threats?
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What challenges do streaming services face from bot-driven fraud, and how can they mitigate these threats?
Streaming services face several challenges from bot-driven fraud, including inflated view counts, misleading audience analytics, fake account creation, and unauthorized access to content. To mitigate these threats, streaming services can implement advanced security measures such as CAPTCHA verification, user behavior analysis, device fingerprinting, IP tracking, and content protection technologies. They also need to regularly update their fraud detection systems and algorithms to stay ahead of sophisticated bot attacks. Additionally, educating users about the risks of bot-driven fraud and promoting secure authentication practices can help in reducing such threats.