What role does cybersecurity play in ensuring safe and secure e-commerce transactions?
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Cybersecurity plays a critical role in ensuring safe and secure e-commerce transactions by protecting sensitive customer data, such as credit card information and personal details, from cyber threats and unauthorized access. Implementing robust cybersecurity measures helps prevent data breaches, hacking attempts, and fraud, thereby enhancing trust between buyers and sellers in the online marketplace. Additionally, cybersecurity technologies like encryption, secure payment gateways, and two-factor authentication strengthen the overall security posture of e-commerce platforms, making them less vulnerable to cyber attacks and ensuring a safer online shopping experience for consumers.